Lincoln pulled the curtain on a new concept car turning heads in Auto Show North American International week later, the signal design strategy for the next generation of premium American vehicles and launching a new engine family.
Lincoln MKR concept introduces a new design language of "elegant simplicity" on a four-door coupe that also offers environmental equipment and fuel-saving technologies, including its engine TwinForce ™.3.5-liter gasoline twin-turbo concept of direct-injection V-6 perform comparable or better than V-8 engine, delivering 415 horsepower and 400 lb-ft of torque on renewable E-85 ethanol.
A New Era of Lincoln Design
The new design - created by a team led by Peter Horbury, executive director, Design, The Americas - featuring visual elements that will influence a new generation of Lincoln products.
"We've reinterpreted the best of Lincoln designs over time, maintain restraint and elegance synonymous with the brand," Horbury said. "Lincoln MKR concept of sophisticated and modern, resembling an athlete - extremely strong and fit but looks elegant in a tuxedo.
"This coupe, romantic sport should turn heads at the show And finally, this new design language to help us to continue in the premium segment grew .."
Lincoln MKR concept features seven key exterior clues that define the modern conception of Lincoln:
Clean, smooth surfaces
Powerful beltline, dynamic
Chamfered surface parallel to the beltline that
Lincoln distinctive bow-wave, open the double-wing grille
Thin, horizontal tail lamps that run from one side to the other
Significant amounts of C smooth transition in the roof overhang, and
Powerful frame / roof rails
Three or four of the elements of design that tend to appear in Lincoln's future production, including the most dramatic features of the concept: the double-wing grille inspired by the 1941 Lincoln Continental Cabriolet. Divide the grid is designed to resemble the bow of a boat cutting through water, giving the oversize Lincoln star a proper home that can be relied upon.
